Cover Story Visits Editors in New York!

Last Friday, the Cover Story team had the privilege of traveling to New York City to visit with editors from a few of our favorite magazines: Good Housekeeping and O, The Oprah Magazine.

Our agency takes a lot of pride in developing personal relationships with the media, which is why we make it a priority to meet face-to-face with editors several times per year.

Another perk to these particular editor meetings is getting the chance to visit the historic Hearst Tower - it's so beautiful!

Home to the Hearst Corporation, the Hearst Tower hosts so many of the world's greatest magazines under one roof, including Harper's Bazaar, Marie Claire, Esquire, Cosmopolitan, Seventeen, and O, The Oprah Magazine and Good Housekeeping, of course!

We were lucky enough to tour these magazine's gorgeous offices, and get a sneak peek at their day-to-day lives. Overall, it was a great trip and another opportunity for in-person relationship building with the editors we work with on behalf of our home and lifestyle clients every day. It's days like this that we love our jobs at Cover Story Communications even more than usual!

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Daddy Blogger (and Fiesta fan!) takes a trip to Newell, WV

We are all very aware of the "Mommy Blogger" phenomenon, and the impact they've had not only had on the internet, but on the way companies are choosing to market and share their products with real consumers in an online, social way.

And while we love (and work with!) Mommy Bloggers nearly every day, there is something very refreshing about seeing a man going out and doing something similar with his blog. Ohio native Mike Vrobel created DadCooksDinner, a blog that takes you along in his journey as a self-proclaimed "food-obsessed dad who cooks dinner for his family every day" - how sweet is that?!

As a man who certainly knows what he's doing when it comes to cooking, preparing and serving great food - it was so exciting to read about what an avid Fiesta Dinnerware fan Mike is! Recently, Mike took a trip to the Homer Laughlin China Company Fiesta Factory and Homer Laughlin Fiesta Retail Outlet, located in Newell, WV.

Read all about Mike's experiences at the Fiesta factory, and view some great photos of Mike serving up dinner of his favorite Fiesta pieces here.

Thanks for making the trip to Newell, and for being such a Fiesta fan, Mike! We can't wait to see what delicious meal you come up with next on DadCooksDinner!

Atlanta International Gift & Home Furnishings Market

Don't hate us for being so behind on this post - 2012 has already proved to be a very busy year for the Cover Story team!

In January, two of our clients, Wendell August Forge and Tervis had the pleasure of exhibiting at AmericasMart Atlanta International Gift & Home Furnishings Market.

The size of AmericasMart is pretty hard to put in to words, so maybe this image will help put it in perspective. Keep in mind, however, that is just showing up to the 10th floor of ONE of the AmericasMart buildings - there are 3 buildings and each has 20+ floors - talk about a lot to see in one show!

One of the coolest things about AmericasMart is the vast variety of companies that exhibit here. Everything from colored glass, to rugs, to shrubs sculpted with celebrity's faces - there is definitely something for everyone.

We were very proud of both Wendell August and Tervis for the excellent presentation they put on in both of their showrooms. This was Wendell August's first year entering in to wholesale and first year exhibiting in Atlanta. The reception by retailers, media, buyers, and colleagues was even better than we all could have dreamed for; it was so exciting to see first-time reactions to Wendell August's handcrafted aluminum giftware pieces!

Wendell August and Tervis are both American-made companies, and both got a chance to celebrate this unique quality in Atlanta. Wendell August exhibited in the all new "Made in America" section of AmericasMart, and Tervis celebrated 65 years of being a Made-in-America company by hosting a super fun "Life, Liberty and the Pursuit of Happy Hour" Party for AmericasMart guests - complete with a live band playing American classics and red, white and blue cocktails!

View photos from both the Wendell August and Tervis showrooms here. Can't wait for the next AmericasMart show!